changing everything!
What comes along with baby is the need for an entirely new host of products and services.
Because your company offers something the new parent wants or needs, marketing to this specific "niche" shortly after the birth of a child, is an excellent and cost-effective way to get your message to the people who have the highest likelihood of being your next customers. And because of this low cost marketing strategy, you can continue to deliver the right message to them throughout the year.
FEATURES
The NewParent Club™ mails monthly to upscale new parents three times during the first year, shortly after the birth of their child, at seven months, and again shortly before the celebration of the first birthday.*
30,000 distinctive and colorful printed piece containing valuable coupons and discount offerings will be mailed to Twin Cities’ new parents with an average household income in excess of $75,000.
*Mailing several times during baby’s first year, increases the probability of response and presents participating businesses the opportunity to reach these families as their child is developing additional needs for their services and products.
